What would you change if you knew your products potential?
Snapshot identifies your market size and removes risk associated with product market fit by giving clarity early on your concept
Know your market.
Increase confidence & speed.
Remove bias.
Attract investment.
Testing is forecasting. It’s how you see your success before you achieve it.
We help answer
Which markets to enter
Which product to launch
Which concept to ship
Who your customers are and their purchasing preferences
We Identify
Population, Total Available Market & Serviceable Available Market (TAM & SAM)
MARKET SIZE
APPEAL
Overall impressions of the concept
What they like about your concept summarised into key themes
LIKES
DISLIKES
What they dislike summarised into key themes
CHANNEL
Where they would assume & like to see the concept sold
PURCHASE INTENT
How likely they are to purchase
How often they see themselves purchasing
PURCHASE FREQUENCY
PRICE
How much they think it should cost
Key attributes we know purchasers look for. We also use these for benchmarking
KEY ATTRIBUTES
And display the responses on a simple, yet powerful dashboard.
We’re adding more value, faster for a fraction of the cost.
Hatching in the US
Scott from Hatch has an idea for personalised story books to help instil love into the child within the first 1000 days.
We helped Scott get clarity on his US market.
Who’s testing
A drinks brand testing labels in NZ
•
An organic hair conditioner for NZ
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An animal product in the Middle East
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A new mothers' product in the USA
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A pet product in the Middle East
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A maternity product in the USA
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A men's health product in California
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An equine product in NZ
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A childrens book in the USA
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A mens fertility concept in NZ, AU & USA
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A clothes drying idea for NZ
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A drinks brand testing labels in NZ • An organic hair conditioner for NZ • An animal product in the Middle East • A new mothers' product in the USA • A pet product in the Middle East • A maternity product in the USA • A men's health product in California • An equine product in NZ • A childrens book in the USA • A mens fertility concept in NZ, AU & USA • A clothes drying idea for NZ •
Let’s shift from ‘let’s just do that’ to
let’s see what the market thinks, and go from there.
Imagine 100’s of future customers giving feedback on your idea….
What would you ask them?
A new idea
A new label, concept or packaging style
A new feature or service offering
Something else?